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Entrepreneurial Brinkmanship: Lessons Learned from Best Buy and FedEx

But to pull it off, Schulze and his leadership team of Brad Anderson and Kurt Reedy would have to convince Read More...

Category: Applied and Practice

Author: James C Wetherbe

Classroom Exercise: Creating a Venture in 10 Days

Each team's job is to show the commercial viability of their idea by producing and selling it. Read More...

Category: Education and Teaching

Author: Ron Mitchell

Can You Afford to Experiment?

By showing the MVP to potential customers, the team learns more about the market and has the opportunity Read More...

Category: Applied and Practice

Author: Andrea Contigiani

Minefield or Opportunity: How to Work Constructively with Universities

  Vathsangam and his team discovered Stanford’s 20-year old MULTIFIT care management program, a Read More...

Category: Applied and Practice

Author: Kathleen Allen

Which Innovations Should You Keep When the Crisis is Over?

  Make sure to involve your leadership team in this process as much as you can. Read More...

Category: Applied and Practice

Authors: Theodore L. Waldron and James C Wetherbe

EIX: A Resource for Entrepreneurship Educators and Their Students

  Our 2019 competition celebrated 25 student finalist teams and awarded more than $250,000 to the Read More...

Category: Commentary

Author: David Deeds

LegalZoom Co-Founder: Trick Yourself to do the Impossible

The sort of hands-on firefighter that works on the early days on the product he runs, the sales team Read More...

Category: Interviews

Author: Nicholas Vitalari

Resilience to Resurgence: How to Grow Your Way Out of the Crisis

For example, the Williams and Mercedes Formula One racing teams invested in green technology solutions Read More...

Category: Commentary

Author: Mat Hughes

For the Best Customer Data, Look Beyond the Market

with them while developing the product, instead of building the product and then seeing whether the team Read More...

Category: Applied and Practice

Author: Jon Eckhardt