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Authenticity Lessons From the Craft Beer Industry

From ancient Mesopotamia through the onset of the Industrial Revolution, craft-based industries have been a path to prosperity. Today, craft-based ventures attract a growing number of consumers who Read More...

Category: Research Insight

Authors: Stanislav Dobrev and Cameron Verhaal

What If Activists Target My Company?

Conventional business wisdom holds that innovation comes from smart strategizing inside the company. However, business innovations are often prompted by factors outside of a company. Increasingly, Read More...

Category: Research Insight

Authors: Theodore L. Waldron , James C Wetherbe , Chad Navis , Elizabeth Karam and Gideon Markman

Old vs. Young Nations: Opportunities and Challenges for Entrepreneurs

Many entrepreneurs have grown up in a globally integrated, digital world where online commerce and tools make it easy to sell a product or service worldwide. Some startups may even locate an office Read More...

Category: Research Insight

Authors: Alfred Marcus and Mazhar Islam