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Five Very Fast Ways to Better Understand a New Product or Market

typically done after students have generated business ideas, and ideally when students are divided into teams Read More...

Category: Education and Teaching

Author: Ethan Mollick

Creativity Exercise: Connecting Disparate Products, Services, or Concepts

Students will work in teams of 2 or 3 Learning Objectives Definitions of creativity often refer to new Read More...

Category: Education and Teaching

Author: Dan Holland

Social Entrepreneurship Exercise: Developing your “Theory of Change”

For their term team project, I do not have my students—some of whom are freshmen—write a business plan Read More...

Category: Education and Teaching

Author: Sophie Bacq

Design Remote Learning to Help Students Feel Connected

Both Zoom and Microsoft Teams can allow for this functionality. Read More...

Category: Education and Teaching

Author: Rob Mitchell

Professors and Experts: Would You Like Your Articles to be Read?

entrepreneurs, these articles also give greater visibility and recognition to the individuals and teams Read More...

Category: Education and Teaching

Authors: Catherine Buday and James C Wetherbe

The McDonaldization of Everything: Teaching Weber to Undergraduates

  Group Reflection: Students share the results of their fast food observations with their team members Read More...

Category: Education and Teaching

Authors: Howard E. Aldrich and Stephen Lippmann

Classroom Exercise: Creating a Venture in 10 Days

Each team's job is to show the commercial viability of their idea by producing and selling it. Read More...

Category: Education and Teaching

Author: Ron Mitchell

Family Business Professors: 34 Ways to Energize Your Class

Hyannis Country Garden is a Family Business With Deep Roots   Classroom exercises and activities: Team Read More...

Category: Commentary

Authors: Kimberly Eddleston and Mat Hughes

Professors Share Best Practices for the Online Classroom

sure that your students know the best tools and times to contact you (in my case, I use Skype and Teams Read More...

Category: Education and Teaching

Author: Kimberly Eddleston

Professors Share Tips for Moving Online

sure that your students know the best tools and times to contact you (in my case, I use Skype and Teams Read More...

Category: Commentary

Author: Kimberly Eddleston