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For the Best Customer Data, Look Beyond the Market

Market Discovery Customer-centric approaches towards finding product/market fit — such as the Lean Startup Read More...

Category: Applied and Practice

Author: Jon Eckhardt

Navigating the Business Model Maze

We examine the evolution of four popular startup models, and provide a simple set of rules that will Read More...

Category: Commentary

Author: Bill Schulze

Retooling Products to Reach New Markets: The Lindt Candy Dilemma

Introduction Entrepreneurial businesses live and die according to the quality of their ideas. Read More...

Category: Education and Teaching

Author: Kimberly Eddleston

How Can We Define 'Innovation'?

management scholars have defined innovation in ways that emphasize the organizational adoption of new ideas Read More...

Category: Applied and Practice

Author: Daniel Forbes

Hackers, Makers, and Crowd Funding: Lowering the Barriers to Entrepreneurship

today, all three phenomena are profoundly reshaping innovation and entrepreneurship, and allowing more ideas Read More...

Category: Commentary

Author: Howard E. Aldrich