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How Entrepreneurial Legends, Heroes and Meccas are Born
In their case study of New Hampshire and Vermont, they found that through an active strategy of branding Read More...
Category: Applied and Practice
Authors: Howard E. Aldrich and Stephen Lippmann
How 'Job Creators' Think
demanding more rational processing and managing through the development of creative and integrated strategies Read More...
Category: Theory and Research
Authors: Keith Brigham , Ron Mitchell and Jeff Stambaugh