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Helping Students Shake Up the Marketing Mix

alley that charges by the number of pins that the bowler knocks down...one might think that these ideas Read More...

Category: Education and Teaching

Author: Michael Morris

Challenge for 2022: Innovating Despite Uncertainty

Our best-read articles overwhelmingly fell into two themes: survival, and bringing a great idea from Read More...

Category: Commentary

Authors: Daniel Forbes and Jon Eckhardt

EIX: Reducing Cycle Time in Thought Leadership

For example, withholding a good business idea shortchanges us of the value that could have been added Read More...

Category: Commentary

Author: James C Wetherbe

'Becoming da Vinci' Exercise Ignites the Inventor Spirit

For purposes of this exercise, we define invention as an original idea to solve a problem. Read More...

Category: Education and Teaching

Author: Kathleen Allen

Which Innovations Should You Keep When the Crisis is Over?

Businesses that fail to be proactive rarely stand the test of time, as evidenced by the death of many Read More...

Category: Applied and Practice

Authors: Theodore L. Waldron and James C Wetherbe

Creativity: How to Nurture it, and Get it Back

  They can then sort through the clutter of ideas and information and identify hidden meaning or Read More...

Category: Commentary

Author: Christina Luconi

Innovation Challenge Engages Students at a Commuter School

To learn more about eFest 2020, EIX's competition for undergraduate business ideas, click here. Read More...

Category: Education and Teaching

Author: Jing Betty Feng

Learn From Leaders: Famous Founders' Best Advice for New Ventures

stage entrepreneurs and innovators on five important steps in launching a company: developing an idea Read More...

Category: Commentary

Authors: Daniel Forbes and Jon Eckhardt

The ABCs of Creating an Innovative Company

Wunker: It means making a big success out of a great idea. Read More...

Category: Commentary

Author: Steve Wunker

Will Covid-19 Take the Air out of Silicon Valley?

  Much of the regions’s success appears to come from the constant recombination of ideas and people Read More...

Category: Commentary

Authors: Michael S. Dahl and Olav Sorenson