The Art of Entrepreneurship, from Toni Sikes of CODAworx

The Art of Entrepreneurship, from Toni Sikes of CODAworx
Category: Interviews
Author: Jon Eckhardt
Published: December 9, 2015
Updated: September 19, 2019
Views: 20099
Downloads: Full Article PDF

In her years as an entrepreneur, Toni Sikes has focused on helping artists find people who will pay for their work. Her company, CODAworx, serves as an online community for painters, sculptors, fabricators, architects, designers, developers and many others. In this interview, Sikes, who is both artists' advocate and venture capitalist, talks about the importance of knowing your customer, the art of luring top talent from established companies to the uncertain world of a startup, and how to make great things happen without cash.

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Jon Eckhardt
Jon Eckhardt
Richard M. Schulze Family Foundation Distinguished Professor / Wisconsin School of Business & Wisconsin Institute for Discovery / University of Wisconsin-Madison
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Cite this Article
DOI: 10.17919/X9PK5F
Eckhardt, Jon. "The Art of Entrepreneurship, from Toni Sikes of CODAworx." FamilyBusiness.org. 9 Dec. 2015. Web 19 May. 2024 <https://eiexchange.com/content/101-the-art-of-entrepreneurship-from-toni-sikes-of-c>.
Eckhardt, J. (2015, December 9). The art of entrepreneurship, from toni sikes of codaworx. FamilyBusiness.org. Retrieved May 19, 2024, from https://eiexchange.com/content/101-the-art-of-entrepreneurship-from-toni-sikes-of-c