Information Technology

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What Startups Should Post on Social Media to Grow Their Audience

Posts that build credibility, highlight achievements, offer promotions and ask for opinions can help young firms attract and engage more followers. By Sofia Bapna, Mary J. Benner and Liangfei Qiu Read More...

Category: Applied and Practice

Author: Sofia Bapna

How SitePro Founder David Bateman Built a $60 Million Technology Company

David Bateman shares how smart risks, mentors and disciplined focus helped him build SitePro into a $60 million energy technology company. David Bateman, Co-CEO and Founder of SitePro, Inc., has Read More...

Category: Interviews

Author: James C Wetherbe

Four Ways Family Businesses Can Make Technology Adoption Easier

Family businesses can smooth technology changes by showing practical value, simplifying training, addressing privacy concerns and using outside experts. Article originally published at NextAvenue.org Read More...

Category: Features

Author: Jessica Thiefels

How Venture Capitalists Help Startups Beyond Providing Money

VCs can improve startup outcomes by directing knowledge, experts and resources across their portfolios—not just by writing checks. By Emily Pahnke, Ji Youn (Rose) Kim, Michael Howard and Warren Read More...

Category: Applied and Practice

Author: Emily Pahnke

How Entrepreneurs Create a Legacy That Shapes Future Founders

Successful entrepreneurs can influence future generations through mentoring, philanthropy, institution building and stories that become part of a region’s collective memory. Entrepreneurship Read More...

Category: Applied and Practice

Authors: Howard E. Aldrich and Stephen Lippmann

Steven Aldrich on Starting Before You Are Ready and Learning as You Go

GoDaddy executive Steven Aldrich shares lessons from startups and scaling businesses, including why entrepreneurs should start before they feel fully prepared. More than 20 years ago, Steven Aldrich Read More...

Category: Interviews

Author: Howard E. Aldrich

Why Poornima Vijayashanker Left a Steady Job to Build Femgineer

Femgineer founder Poornima Vijayashanker shares lessons on leaving a steady job, building a tech education business and why entrepreneurs should stay open to coaching. Poornima Vijayashanker is the Read More...

Category: Interviews

Author: Kimberly Eddleston

How Steve Jobs Helped Expand Entrepreneurial Learning Around the World

Books, blogs, communities and entrepreneurship programs now spread startup knowledge widely. Steve Jobs helped accelerate the technologies and culture behind that shift. Steve Jobs died in October Read More...

Category: Commentary

Author: Daniel Forbes

How Entrepreneurs Can Use Data Analytics to Find Better Business Opportunities

Data analytics can help entrepreneurs spot promising markets, test demand, identify unmet needs and rule out ideas that are too crowded or impractical. Just as space programs must carefully think out Read More...

Category: Theory and Research

Authors: James C Wetherbe and Zhu (Drew) Zhang

Makers, Hackers and Crowdfunding Are Transforming Entrepreneurship

New tools, shared maker spaces and crowdfunding platforms are making it easier for entrepreneurs to develop products, test ideas, raise money and bring innovations to market. Not too long ago, Read More...

Category: Commentary

Author: Howard E. Aldrich