Innovation

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Helping Students Shake Up the Marketing Mix

Sleepovers at mattress stores, banks that allow depositors to set their own maturity dates on certificates of deposits, a bowling alley that charges by the number of pins that the bowler knocks Read More...

Category: Education and Teaching

Author: Michael Morris

How Lowell Wakefield Made Crab King

While king crab fishing is among the most dangerous and lucrative activities in the world, it is only recent technology that makes it possible to extract this bounty from the sea, from global Read More...

Category: Case Studies

Author: Sharon Alvarez

How Can We Define 'Innovation'?

Innovation is a kind of Holy Grail in the world today. Companies strive for it, consumers often reward it, and policy-makers say we need more of it. But many people still find themselves asking, Read More...

Category: Applied and Practice

Author: Daniel Forbes

EIX: A Resource for Entrepreneurship Educators and Their Students

We offer more than 100 teaching exercises and modules -- all free -- for college and high school educators looking to enhance entrepreneurial learning. Are you looking for high-quality new material Read More...

Category: Commentary

Author: David Deeds

Change of Heart: Two Companies that Transformed Cardiac Care

One of the benefits of achieving “late middle age” with a relatively intact brain is the perspective one has after participating in an industry for 40 years. My industry background has been Read More...

Category: Theory and Research

Author: John Seaberg

YOXO Founder Discusses the Serious Business of Play

Jeff Freeland Nelson has some unusual advice for young people wanting to become entrepreneurs: major in theater instead of business. It will teach you how to make things, work with others creatively Read More...

Category: Interviews

Author: Daniel Forbes

A Father/Son Sitdown: Howard and Steven Aldrich

More than 20 years ago, Steven Aldrich showed the Mosaic Browser to his father, noted entrepreneurship professor Howard Aldrich. It was a time when Steven was imagining a future in helping technology Read More...

Category: Interviews

Author: Howard E. Aldrich

Mission in a Bottle: A Discussion with Honest Tea's Seth Goldman

Seth Goldman, founder and "TEO" of Honest Tea, believes in market-based solutions to social problems. In this discussion with Dave Feldman, he talks about how he integrates his business with his Read More...

Category: Interviews

Author: Dave Feldman

FedEx: Obtaining Corporate Sponsored Research

Corporate funding helps make business/entrepreneurial research relevance and practicality by ensuring market value of the results (Eckhardt and Wetherbe). However, many university researchers need Read More...

Category: Case Studies

Author: James C Wetherbe

Minefield or Opportunity: How to Work Constructively with Universities

Universities can offer just what entrepreneurs need to build a great technology business: scientists, engineers, and researchers in a variety of fields. For those who know how to navigate the tech Read More...

Category: Applied and Practice

Author: Kathleen Allen